Should my Google Analytics tag appear outside of the <head> tag?

Posted at Thu, Nov 16, 2023 2:30 PM

Answer:

Having the Google Analytics tag appear outside of the <head> tag on your site is not a problem or issue that should concern your dealership.

As the below screenshot from Google Tag Assistant shows, the placement of this tag is merely a recommendation from Google and in no way inhibits the proper measuring of Pageview Requests and Events (both pictured in green). In fact, having the Google Analytics tag placed outside of the <head> tag will not alter or affect the performance or operation of your website or Analytics account in any way.

GoogleTagAssistant.jpg